Jobatar Blog

How to energise your recruitment campaigns and attract more candidates

By Jobatar on 19-Oct-2017 17:18:01

There are many aspects at the core of any successful recruitment campaign, but one of the most vital tools in attracting as many suitable candidates as possible is this: engagement. That may sound strange to those who think of engagement as more specifically a tool for marketing teams to engage with existing and potential customers, but the reality is that those two functions – recruitment and marketing – aren’t as separate as you might think. If you want to attract the best possible talent to your business, that has to start with encouraging potential employees to engage with your brand and its core values.

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HR Tech Insight: What to watch out for in 2017?

By Jobatar on 02-Mar-2017 15:48:10


2016 has been described as one of the most disruptive years in HR technology seen this decade and that trend shows no signs of abating in 2017. We predict that in the coming year technological innovations will be all the more important in the HR landscape, allowing Talent acquisition teams to not only cut down time to hire and minimise hiring costs, but also build and develop brand recognition and differentiation by connecting with tech-savvy, always-connected candidates in ways that encourage engagement.

The Jobatar Trends Report for 2017 looks at some of the key HR areas in which technological innovations are likely to both drive and deliver change.

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